Templates: PPC & Social Media Ad Copy

— Craft compelling ad copy that converts & with strategy, clarity, and character count in check. —

About This Template: Formatted Ad Copy Sheet

This template eliminates the guesswork of writing paid ad copy across various platforms. Whether juggling multiple campaigns or building client-ready assets, it helps you align messaging with platform requirements while staying on-brand and within character limits.

Bonus: CTA options provided for each platform by asset type.

Best For:

  • Writing and organizing ad copy across Google, Meta, and LinkedIn Ads

  • Ensuring headlines, descriptions, and CTAs meet character count limits

  • Collaborating with clients or teams during the copy review process

What’s Inside:

  • Pre-formatted ad copy table for each platform

  • Built-in character count limits and validation checks

  • Sections for headlines, descriptions, final URL, display paths, and CTAs

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